ADALÙ

A surf and beachwear brand made in Italy for women with water attitude and salty lifestyle.

The Adalù brand was born in 2015 from an idea of Valeria Donati, designer and founder of the brand which was named after Valeria’s grandmothers Ada e Lu’, Luciana, who transmitted her the passion for sewing and made in Italy with the utmost simplicity and dedication.

Practicing surfing in Italy, Valeria immediately felt the need to devise women’s costumes that could fully represent her personality intercepting the need of many other women: quality, simplicity, elegance, uniqueness.

Thus was born Adalù, a brand dedicated to adventurous and contemporary women as well as nostalgic and romantic ones, which look to the future strong of the teachings of the past, conscious and sensual, perfectly embodying the female icon of Italian tradition.

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